Author | Marketer | Speaker
I help companies turn data, ideas and relationships into reach and influence.
Olapic’s content strategy and thought leadership were strengthened by Ian’s work. In a short period of time, he assembled a team, and contributed to keeping Olapic ahead in the game in a nascent space: visual marketing. Ian’s ability to craft concepts and build stories helped our sales team and the rest of Olapic amplify the value proposition Olapic brings to the Digital Marketing Space!
Over the last 3.5 years, Ian’s work in content and social strategy has been instrumental in expanding our footprint in terms of mindshare, influence, press, and more. Ian is exceptionally bright and intuitive about market trends. But he’s not an ivory tower visionary. Ian is able to take complex ideas and make them consumable for virtually any audience. He’s a boundary pusher who insists on excellence but he also has the good sense to know when to let an idea go. This powerful combination has cemented his reputation as a trusted leader.Ian has been a huge asset to Bazaarvoice and also to me personally. It’s been a pleasure to learn from him and I say proudly that I’m a much sharper marketer as a result of working closely with him.He writes, speaks, and thinks at an executive level. Ian is a young thought leader on the rise and an extremely dedicated top performer who would profoundly benefit any progressive organization
Very sharp, tireless worker, passionate; one of the smartest people I know in increasing a company’s social media presence; very impressive author of a game-changing book as well.
Ian is a key member of Bazaarvoice’s marketing leadership team. He has been instrumental in establishing Bazaarvoice as thought leader in the social / digital marketing space, specifically through projects like Bazaarvoice’s insights-driven “Conversation Index” and “Connected Perspectives” video interviews with marketing execs. Most impressive in this work is Ian’s ability to build external relationships with fellow thought leaders at top brands, agencies and consultancies. We had big companies interested in our data and asking us to collaborate on thought leadership initiatives as a result of the success of Ian’s work.
Ian is a visionary who has amazing ideas and really knows how to run with them. He always asks inquisitive questions and never gives up finding the answer. He is a great asset to any marketing team with his thought leadership!
I’ve had the good fortune to interact with Ian on numerous occasions to discuss social media trends and strategies. I always enjoy the mature and sensible approach he brings to the topic, and his passion for staying abreast of the changes in our field is refreshing. In an industry with lots of self-declared pundits and authors more interested in selling books than enlightening others, I appreciate Ian’s down-to-earth approach and desire to have real and meaningful relationships and conversations.
Frankly, Ian is the man. He has an innate understanding of what it takes to create meaningful content that drives someone to buy or interact.